The 30 Year Sweatshirt

That Dapper Chap introduces a new concept in menswear. Say hello to the 30 year sweatshirt.

You may already have heard of Tom Cridland, menswear designer and official sponsor of Elton Johns concert tours. You may even own a pair of his colourful chinos, but what you might not know is that he has just launched his campaign on Kickstarter to give you the 30 Year Sweatshirt.

I know that just like me, asked out loud (maybe in your head if you're currently reading this on public transport "A 30 year sweatshirt, what does that mean?" Well, good reader, let me explain. Did you have a sweatshirt a few years ago? 10 years ago maybe? 20 even? has the design of that sweatshirt changed so much that it couldn't be just as wearable today? I'm pretty confident you just answered no!

A great sweatshirt is a staple item for every guy, chuck it on with your best jeans, over a shirt in cooler months or just with your favorite lounge pants for a TV movie and popcorn. The Tom Cridland 30 Year sweatshirt is a remium crewneck built to last a lifetime and backed with a 30 YEAR GUARANTEE. Yep, you read that right!

The project follows a cry for sustainable fashion, designed to lead an industry trend towards protecting our natural resources by making truly durable clothing. The 30 Year Sweatshirt is ethically made using organic loopback cotton, reflecting Toms commitment to quality, respect for the environment and responsible production ethos. 

The Tom Cridland brand already has a star studded following. Leonardo DiCaprio, Ben Stiller, Stephen Fry, Hugh Grant, Brandon Flowers, Robbie Williams, Nile Rodgers, Frankie Valli, Nigel Olsson, and Daniel Craig all own Tom Cridland clothing! If you want to be in that crowd the sweatshirts are available for purchase here for £55, with free shipping:

So, you now want to know what that 30 year guarantee means for you right? Just like I did. If your sweatshirt should ever rip, tear or otherwise need a repair over the next 30 years, you can send it back to Tom Cridland and they will mend it, absolutely free of charge. You can't argue with that can you!

MAKE YOUR PLEDGE HERE